It is a cloud-based application that combines components of customer relationship management and enterprise resource planning along with productivity applications and artificial intelligence tools. Microsoft Dynamics 365 was launched in the year 2016 when Microsoft combine dynamic AX with ERP application.
Microsoft is the first vendor to combine the capabilities of ERP and CRM. Dynamic 365 is a cloud-based solution that offers a CMR and ERP in single packages. Microsoft 365 is a subscription that offers you access to office applications like word, outlook, and excel. Although, it allows access to other productivity services that are enable over the internet.
Benefits of Dynamic 365:
We all know that Dynamic 365 combines CRM and ERP with Microsoft productivity applications. It connects the view of data intelligence on customer records, transactions, behavior, and preference with information about an order, inventory, and shipping in insights of tools for decision-makers. The largest benefit is its tight integration with other Microsoft business applications.
Although it provides more integration with the products More than most CRM systems. Microsoft is growing a stable of third-party applications to pair with dynamic 365 through the app sources store. Dynamic 365 includes a common UI throughout the Microsoft suite which is a business application is enable easier training and improved efficiency.
Apps and Features in Dynamic 365:
The Microsoft Dynamics 365 is available in two editions, business, and enterprise with different levels of features and applications. They are
- Customer insights
- Customer services
- Field services
- Finance and operation
- Project services automation
Microsoft Dynamics 365 combines customer data, office 365, and third-party data sources and it helps to find insights from the data. They are artificial intelligence tools to identify customer behavior and provide predictive sources. It includes a Power BI for analytics and visualizations.
It is an engagement tool that customers can do their self-services and communicate with omnichannel tools that will support agents.
It is schedule for resources, contract management, inventory management, and insight into the internet of things. And it connects product and customer communication tools.
Finance and Operation:
It is financial management with reporting and analytics. The manufacturing tools for project management, production planning, scheduled and cost management, and warehouse and inventory with control tools for supplying chains.
It connects dynamic CRM to the adobe marketing cloud and provides campaign management and targeted personalized marketing tools.
Project Services Automation:
It is project planning, resources scheduling, service analytics, and time and expense management.
It is a commerce tool that stores employee management, merchandise management, and operational management.
It provides intelligence to customers, personalization and customer engagements, sales productivity, and performance.
It is connected to LinkedIn by human resources cloud services for managing all areas of HR and hiring onboarding new employees to managing HR programs.
Pros of Microsoft Dynamic 365:
It helps you to accelerate business and expedite communication and improve customer relationships through a comprehensive suite of productivity tools. It will need you to jump between programs by comping all essential sales, marketing, and customer services applications in one single platform.
The modules will have a variety of features and built-in workflow tools that you can automate your sales, marketing, customer services, field service and project services. It is a pre-built tool so you don’t need to worry about it. This process customized for flexible architecture, deployment options and pricing tiers are within your budgets.
Enhanced Customer Services Experience:
Dynamic 365 collects a massive amount of valuable data. It analyzes the website, how people visit the websites, interact with brands, and how they communicate. Now you can also identify customer sentiments, buying products and brand loyalty. We can recommend personalized solutions without skipping a beat.
The Microsoft dynamic 365 is used by United Kingdom-based oil, gas, and chemical organization and United States based automotive organizations. It will support you in standard relational database functionality which we can follow. The computer-based industry is using this Microsoft dynamic 365 and most often united states are using this for the workflow.